Relentlessly ambitious and commercialized professional clubs recruit thousands of boys into intensive, four‑times‑a‑week training from the age of eight. Their development is of great importance for the clubs as well as their stakeholders. But why is this happening? Is it economically viable to invest in the training of young home-grown athletes, while time is pressing for good results?

World Cup is the most prestigious football tournament in the world. More than 3 billion viewers watched its previous version, a number that can be compared only with the Olympic Games. With all the attention it draws every time, World Cup benefits can be huge for every country participating at it. Especially host nations or overachievers of each tournament can even see the level of football in their country being increased significantly.